Best Facebook videos ads ideas for eCommerce
Best Facebook videos ads ideas for eCommerce
Creating and finding Facebook ads ideas can be overwhelming.
As an eCommerce store owner, you might not be very talented with photography or videography! Yet you must produce quality videos and photos for your product!
And most of the time you can't hire someone to do it for you because your budget is limited!
So how to go with this?
Well don't worry, I got you covered. In this article, I am going to show you 4 videos ads ideas that you can do at home using your mobile or any camera you have in hand.
These 4 video ideas are very powerful, well-proven, and used by many famous brands.
If you prefer to watch the video version of this blog post you can find it here below
#1 Unboxing Videos
Unboxing videos are very powerful, especially when you are using them in a retargeting campaign because they show your customers how the package will be and give them a feeling about your products.
You can record this video by yourself or you can ask one of your customers to do it for you or you can ask someone to help you.
It’s one of the simplest videos you can ever do and they are very powerful, especially if you have a nice package or if you send gifts with your packages.
#2 Story Videos
This is a powerful idea that many brands use! Simply record a video using a phone and make it look like a story.
In this way, the video will look like user-generated content.
This kind of videos is doing very well nowadays because they look authentic and people feel that they are generated by old customers, not by the brand!
To shoot these videos, use your phone cam, use Instagram fonts and stickers... The most important thing is to make these videos look like generic Instagram stories!
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The eCommerce Growth Workshop
Learn how to grow your eCommerce Business and Make it sustainable by Signing Up for my Free Workshop
- Make your business sustainable
- Diversify your marketing channels
- Stop basing your business ENTIRELY on Facebook ads!
#3 Customers reviews
Always ask your client to send you videos!
Video reviews are very powerful, and when you have a video review it’s totally different than when you have a written review.
So if you already have customers that send you an email expressing how much they love you, I highly recommend you to send them back an email asking them to record a video. You can give them an incentive to do the video for you. Send them a gift in return or a discount code on their next purchase.
Also, I highly recommend you ask your customers for review within your post-purchase flow and run competitions using your social media profiles to gather video reviews as much as possible.
#4 Stop motion videos
Stop Motion videos look very professional yet they are very simple to make.
You can use this app to create them on your iphone.
Final deas
If you want to succeed with Facebook ads, you must be willing to keep testing new creatives weekly. Creatives are the unicorn of Facebook ads nowadays!
I hope this article will help you to get inspired and start creating awesome videos for your products,
60 min Free Workshop
The eCommerce Growth Workshop
Learn how to grow your eCommerce Business and Make it sustainable by Signing Up for my Free Workshop
- Make your business sustainable
- Diversify your marketing channels
- Stop basing your business ENTIRELY on Facebook ads!
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